Alfred’s experience spans over two decades in direct response, advertising and digital marketing.

He has managed creative teams at Ogilvy, Rapp, DDB and Grey. At each of his agency stints, he has helped bring in multiple new businesses.

A proponent of results over glamour, his work has broken sales records for brands like Cadbury, Vodafone and Oracle to name a few.

He leads with the firm belief that compelling writing gets read, gets actioned and gets the job done.